Media Relations
A well-crafted media strategy is important for any project, cause or organization. You need a partner who understands your audience, the needs of editors and producers, and knows which opportunities move the needle. Media credibility is built over time.
Based on our extensive experience and relationships with press, we can help you craft a solid media strategy to launch your next project, cause or organizational initiative with excellence. We secure relevant, timely opportunities that translate into awareness and activation of your audience.
Custom Media Strategy
We will tailor a strategy to fit your goals. Our process includes strategy calls, proposals, timeline development and reporting.
Content Development
We’ll work with you to create press materials, media angles, and op-ed opportunities.
Traditional Media Pitching
Some things never change – even in our digital age. Relationships are key. We pitch interviews, reviews and features with all appropriate traditional media outlets. We also secure Audio News Releases, Satellite TV Tours, Radio Media Tours, and other opportunities.
Digital
And some things do change. We secure podcast tours, website partnerships, digital asset exclusives and social media takeovers when appropriate.
Media Training
It’s your big day but you’re media shy. No problem. We offer full and half-day training options via Skype or in-studio. On-camera options available as well.
Media Relations
Comprehensive integrated marketing starts with strong media relations. We can develop pre-sell campaigns for your next project. We also develop launch teams and activate influencers to garner increased awareness and opportunities in the marketplace.
